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Tag Archives: open rate

articles

Why Customers Aren’t Opening Your Emails

Posted by MediumAxis | August 11, 2020

Whether you work in the nonprofit sector, real estate, e-commerce, public relations or any other field, you probably send out newsletters or offers to a large email list. And with good reason. According to a recently released survey by Adobe, the average worker spends more than five hours a day checking their email; no wonder email marketing campaigns are key to so many operating models.

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