Tag Archives: email marketing
How to use Google Postmaster Tool to boost your Email Deliverability
| November 4, 2023Mailbox providers consider the reputation of your sender domain when making inbox decisions. If your sender domain has a negative reputation, your emails may land in the spam folder. If your sender domain has a positive reputation, the chances of your emails landing in the inbox will be high.
Read moreThe main role of email marketing in Ecommerce
| October 7, 2023In today’s fast-paced digital world, it’s no surprise that businesses are increasingly relying on ecommerce to sell their products and services. With millions of potential customers just a click away, the competition is fierce and businesses need to find innovative ways to reach and engage their target audience. While social media and search engine marketing are important components of any ecommerce strategy, there’s one tool that has been a tried-and-true method for reaching customers for decades: email marketing. Yes, you read that right.
Read moreInvestment Insights: Leveraging Email Marketing to Drive Financial Institution Growth in 2023
| May 23, 2023In today’s rapidly evolving financial landscape, email marketing has emerged as a powerful tool for financial institutions seeking to engage with investors and drive growth. As we step into 2023, the significance of email campaigns in the finance industry is at an all-time high.
Read moreHow Investment and Financial Services Providers Can Use Email Marketing to Their Advantage
| April 5, 2023Email marketing is a digital marketing communication tool that has aided many companies in their business success. According to TechNomads, email marketing returns $44 for every $1 spent. If you are not utilizing it, you may want to consider it.
Read moreHow to Generate B2B Leads Through Email Marketing
| June 19, 2022As a B2B business, your target audience probably consists of CEOs and business executives. One thing they have in common? They are all busy. So, you’ll hardly find them browsing blogs or social media looking for the next product to invest in.
Read moreEmail Marketing Trends & Predictions for 2022 – A Look into What Lies Ahead
| September 8, 2021Not many people know that email is older than the internet. The very first email was sent by its inventor—in 1971. The
Read moreRBL Blacklists for outbound email
| August 18, 2020A Registered Block List (RBL) is a public service that collects and catalogues information relating the ‘reputation’ of a DOMAINS and IP
Read moreWhat is SMTP (Servers, Relays, and Protocol), info for marketers
| August 17, 2020If you use transactional emails on your website or do any kind of email marketing, you’ve probably heard the term SMTP —
Read moreEmail Communication During COVID-19: Tips and Examples
| August 16, 2020The COVID-19 crisis currently unfolding is affecting everyone in some form, but certain industries and local businesses will carry a heavier burden
Read moreWhy Email Marketing is Essential to the Cannabis Industry and How to Leverage It for Profits
| July 30, 2020According to research by Litmus, for every $1 spent on email marketing, businesses receive $42 in return. Separate research by Campaign Monitor found that for
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