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مجموعة بيانات ديموغرافية وسلوكية موسعة (Acxiom – LiveRamp) 2024 – 250 مليون سطر بتنسيق CSV

$450.00

مجموعة بيانات ديموغرافية وسلوكية موسعة (Acxiom – LiveRamp) 2024 – 250 مليون سطر CSV: تم تصميم ملف CSV الشامل هذا للشركات والمسوقين والباحثين الذين يسعون إلى اكتساب رؤى عميقة حول التركيبة السكانية وسلوكيات المستهلكين. تتضمن مجموعة البيانات هذه مجموعة واسعة من السمات التي تسمح بإجراء تحليلات دقيقة واستراتيجيات تسويقية مستهدفة

مشاركة هذه الصفحة

مشاركة هذا المنتج

الوصف

نُشرت في نوفمبر 2024.

اكتشاف مجموعة بيانات ديموغرافية وسلوكية موسعة لعام 2024، وهو مورد قوي يحتوي على 250 مليون خط من بيانات المستهلكين التفصيلية المستمدة من Acxiom وLiveRamp. تم تصميم ملف CSV الشامل هذا للشركات والمسوقين والباحثين الذين يسعون إلى اكتساب رؤى عميقة حول التركيبة السكانية وسلوكيات المستهلكين. تتضمن مجموعة البيانات هذه مجموعة واسعة من السمات التي تسمح بالتحليل الدقيق واستراتيجيات التسويق المستهدفة:

    • المعلومات الشخصية:يحتوي كل إدخال على معرفات أساسية مثل الأسماء والألقاب وتفاصيل الاتصال.

    • التركيبة السكانية:احصل على رؤى حول العمر والجنس والحالة الاجتماعية وتكوين الأسرة لفهم جمهورك بشكل أفضل.

    • البيانات الجغرافية:يتضمن العناوين والرموز البريدية والإحداثيات الجغرافية لتسهيل الاستهداف المستند إلى الموقع.

    • الرؤى المالية:تحليل مستويات الدخل المقدرة، وتصنيفات الائتمان، واحتمالات امتلاك المسكن لتقييم السلوكيات المالية.

    • المؤشرات السلوكية:استكشف الاهتمامات والهوايات وسلوكيات الشراء التي تكشف عن تفضيلات المستهلكين واختيارات نمط الحياة.

 

بفضل مجموعة البيانات هذه، يمكنك تحسين حملاتك التسويقية من خلال تحديد الاتجاهات وتقسيم الجماهير بشكل فعال وتخصيص رسائلك بحيث تتوافق مع مجموعات معينة من المستهلكين. سواء كنت تجري أبحاثًا تسويقية أو تطور استراتيجيات إعلانية مستهدفة، مجموعة بيانات ديموغرافية وسلوكية موسعة لعام 2024 توفر الرؤى المستندة إلى البيانات اللازمة لاتخاذ قرارات مستنيرة.

أطلق العنان لإمكانات عملك باستخدام هذا المورد الشامل وابقَ في الصدارة في سوق اليوم التنافسي!

 

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